About Picking Daisies Media
The creator management agency influencers deserve
Building a career online shouldn’t mean handing over 20% of everything you earn just to have someone in your corner.
$15M+
Signed for creators
$0
Commission taken
2020
Officially launched
100%
Women-owned
Our story
Building with the industry
We were already working with creators in 2019, and then 2020 completely changed the way people shopped, advertised, consumed content, and worked with influencers.
Everyone was figuring it out at the same time. Brands were learning how to use creators in their marketing, creators were learning how to turn their platforms into actual businesses, and the industry was moving so fast there was no real roadmap to follow.
PDM grew right alongside it.
And six years later, creator management is so much more than sending pitches and forwarding emails. It’s understanding how budgets are shifting, how brands are using whitelisting and paid media, where affiliate fits in, what usage actually means, how contracts need to protect the creator, and how platform changes affect the opportunities in front of you.
It’s knowing when to push harder, when to negotiate differently, when to try something new, and when an opportunity just isn’t worth it.
We’re not here to manage creators based on what worked yesterday. We’re here to keep growing with the industry and help our creators build businesses that can grow with it too.
$15M+ signed. Not one commission taken.
Traditional management gets more expensive as you get more successful. We chose differently: a flat-fee model where brands pay our creators directly and creators keep every dollar they earn. When our creators grow, they keep the upside.
It keeps us accountable too. Creators stay with PDM because the service keeps making sense for their business, not because we own a percentage of their career. Some have been building with us since before we officially opened.
The real job
The job is bigger than the content
A 30-second Reel is what everyone sees. This is what they don’t:
No agency box
Support at every stage
Start free
Education & newsletter
Free creator tips and 100+ brand opportunities monthly, straight to your inbox.
Subscribe on our homepage →$7/mo
CreatorHub
Weekly paid brand opportunities, pitch templates, and creator resources every Wednesday.
Join CreatorHub →6-month partnership
School of Influence
26 weeks of creator business education with a hands-on team beside you.
Explore SOI →Full support
Full PR Management
Your dedicated PR team pitching, negotiating, and building, commission-free.
Get your PR team →Your team, your goals
We work as a team, and you’re part of it.
When you work with PDM, you’re not handing your career off to an agency, you’re gaining a team invested in your goals. We’re here to help you accomplish them, with the strategy, resources, and support to grow your creator career into something sustainable, and people in your corner who genuinely want to see you win.
The journey
We don’t just build online. We show up in person too.
Mentoring creators
Before PDM officially existed, we were mentoring creators and selling courses.
Picking Daisies Media launches
A women-owned, commission-free agency built entirely around the creator.
On the conference circuit
Sponsored Achieve Conference in Waco, the Haven Home Conference, and IMS, meeting the creators and brands shaping this industry face to face.
City of Napa influencer event
Partnered with the City of Napa to bring creators and tourism together for an influencer event.
CreatorLand
Our own 3-day event bringing creators and brands together for education, relationships, and opportunities that extend far beyond a screen, with keynote speaker Brock Johnson.
Greenworks x Walmart launch
Partnered with Greenworks to help power their Walmart launch.
Our team
Meet the team behind PDM
Picking Daisies Media has grown because of the people behind it. Each member of our team brings a different strength to the table, from PR and brand relationships to engagement, strategy, paid media, finance, and operations. Together, we’ve built a team that knows this industry, knows our creators, and knows how much work happens behind every successful campaign.
Mariah Zingarelli
Founder
Dani Stillman
CFO & Influencer Manager
Dee Hanes
Influencer Manager
Alex Maurer
Influencer Manager
Leah Ferezan
Influencer Manager & Facebook Ads
Lexie Undem
Brand Marketing Manager
Cassandra Bahena
Office Administration
Katie Gall
Engagement Manager
Your content built the audience. Let’s build the business behind it.
Whether you need more opportunities, education, mentorship, or a full team, we meet creators where they are.